In the modern business landscape, the days of the hard sell are fading. Today’s companies are shifting towards creating seamless, personalized sales and service experiences that not only attract customers but also foster long-term loyalty. This new approach goes beyond traditional transactions, emphasizing engagement, trust, personalization, and mutual benefit.
The Shift Towards Personalized Customer Interactions
According to a report from Harvard Business Review Analytics Services, both B2B and B2C customers now expect virtual sales interactions and smooth, consultative service experiences. However, 51% of businesses still struggle to provide the necessary data, processes, and capabilities for their sales and service teams to create these meaningful connections.
Empowering Sales and Service with SAP Preferred Success
SAP addresses this challenge with the expanded edition of SAP Preferred Success for SAP Sales Cloud and SAP Service Cloud. This program provides customers with essential content, expert guidance, resources, and planning methods to build a robust cloud-based technology foundation. The result is a more efficient path to transforming sales and service operations.
Maximizing Value with Proactive Guidance
Transitioning to an omnichannel sales and value-added customer service model is a complex task that requires deep collaboration between sales and service teams. The expanded SAP Preferred Success plan offers continuous support from knowledgeable SAP experts, enabling businesses to move swiftly from planning and implementation to go-live and active operations.
This support includes quality checks, in-depth release guidance for adopting new features, targeted training programs, and service-level agreements for enhanced support. These elements help ensure that businesses remain on track to achieve their goals.
Long-Term Partnership for Cloud Journey Success
What sets the expanded edition of SAP Preferred Success apart is its focus on long-term partnership. Throughout the subscription lifecycle, organizations receive continuous support tailored to their unique needs, helping them advance and accelerate their cloud journey.
Access to Product Specialists
SAP’s product specialists play a crucial role in this transformation. They provide targeted advice, oversee crucial services, and recommend best practices, leveraging their technical and product expertise. This helps sales and service organizations maximize their investment in SAP solutions by:
- Acquiring functional and technical knowledge as needed
- Resolving critical implementation issues swiftly
- Ensuring seamless integration with other SAP solutions
Solution Reviews
During solution reviews, SAP experts analyze usage patterns and provide recommendations for process improvements. These reviews align with best practices and business goals, helping to identify areas for enhancement. Customers benefit from the insights and advice of subject-matter experts, which can lead to simplified operations, reduced administrative work, and increased process efficiency.
Activating New Features
The new feature activation service assists SAP customers in identifying, evaluating, and maximizing the impact of the latest features. Experts help align business goals with product capabilities, creating tailored adoption plans and providing guidance to activate and test new features.
Achieving Mission-Critical Goals
The expanded edition of SAP Preferred Success ensures businesses can meet and exceed evolving expectations for sales and customer service. By providing access to expert guidance and resources, SAP helps drive customer loyalty and success.
Conclusion: A Transformative Approach to Customer Connections
In today’s competitive environment, the right technology partner can make all the difference. SAP Preferred Success for SAP Sales Cloud and SAP Service Cloud represents a significant step towards creating personalized, value-driven customer experiences. This transformative approach helps sales and service teams turn transactions into lasting connections, ultimately driving business success.
Ready to enhance your sales and customer service experiences? Visit the SAP Preferred Success area of sap.com or contact your local SAP representative to learn more about the expanded edition of SAP Preferred Success for SAP Sales Cloud and SAP Service Cloud.
